刊物介绍

• 全脑优势是第一本针对企业界运用全脑思考的专书，他弥补了传统「左右脑二分法」太过简化的缺点。打破了固定的、惯有的思维框架。企业运用全脑优势，可以改善团队合作，建立起思维多样化的「全脑团队」，使营销、销售、以及各式各样解决问题的方案，都能有跳跃式的增长成效。个人运用全脑优势，可以培养多向的思考能力，改善个人领导风格和管理方式，并使创造力发挥，带来组织创新。

刊物介绍

• Creating Workforce Innovation has an important message for leadership in organizations - change is going to happen, so encourage people to take advantage of change and make it happen to achieve your purpose.
  This book is rich with metaphors and analogies, and use the creative process.The "how to" for creative leadership is also outlined as a practical three stage process- Align, Alight and Allow.
  Anyone who faces the challenge of leadership on the turbulent '90s will benefit from this refreshing, practical and enlightening book.

刊物介绍

• 本书为中文「全脑优势」英文原版，为作者Ned Herrmann针对企业运用全脑概念所撰写的专书。

刊物介绍

• The author, Michael Morgan, provides individuals with the skills to enhance their own level of work creativity, showing how these skills can be passed on to work units and entire orgnizations. The focus is not just on new product innovation either.Michael shows how innovative approaches to business processes, business procedures and management can be just as rewarding as new product innovation in terms of increasing organizational effectiveness, efficiency and profitability.